How to reach an audience through blogging???

 

 

 

In my opinion, blog is one of the communication tools to convey messages to the community. However, only certain people who have internet and computer can interact through blogging. There are various numbers of topics that we can share for example personal life experiences, events, cooking recipes, sports, travelling, hobbies, entertainments, education, job seekers and others.

 

Nowadays, a lot of people have their own blogs, including public figures such as Tun Dr. Mahathir, George Clooney and Julia Powell. And for your information, Julia Powell become millionaire by blogging because her blog had been made into movie.

But, how to reach an audience through blogging?

 

 

 

In my opinions, there are three aspects that we need to be emphasize.

 

 

 

 

1) Topic

 

• The topic that you want to focus must be interesting and catchy. For example, housewives prefer to search information about cooking recipes or teenagers who love to search more on entertainments and new gadgets. So, we can provide relevant informations for the different target of audiences.

 

 

2) Writing style

 

• The writing styles also play an important roles to attract the audience. Most people loves to read simple, easy to understand and straight-forward writing styles. However, it is depends on the different target audiences. For example,the businessman bloggers are more serious and profesional in their way of writing to ensure the trustworthy of the clients and customers about their business. But, teenagers bloggers usually use modern languages, write whatever that they want and not serious.
• So, bloggers have to know how to manipulate the title and the articles of the blog so that it will be more attractive. The contents must not be too long and complicated.

   

  3) Blog appearance

   

  
  

  • Besides, the appearance of the blog should be clear with the appropriate font size and colors. The widgets and other applications must be organize accordingly and not too crowded. Once, you have a blog, you need to have passions to update your blog so that the audiences will keep reading your blog and give good remarks.